As a selected designer for 'Brands for the People.com’, I pitched on the identity for Real Whistler Living by Denise Brown.
The Brief required a desire for a Progressive, Optimistic, look that would to bring values and altruism to real estate.
Tag line -"The Real Riches in Life”
With this tagline and brand positioning it was important to drawn on the natural, down to earth side of the brand using a strong photographic palette to illustrate the many riches life in Whistler has to offer while avoiding the cliche images of real estate.
![](https://cdn.myportfolio.com/118fe971e56b9521aeb533931bd0126e/a77ae43f1f125d4afd98b30b_rw_1200.jpg?h=7df047d431c99f8af3f771ffc950038b)
![](https://cdn.myportfolio.com/118fe971e56b9521aeb533931bd0126e/402198667da468938b19656d_rw_1200.jpg?h=2a54e99c23e1faaf999105a078d6c712)
![](https://cdn.myportfolio.com/118fe971e56b9521aeb533931bd0126e/b1803bd5321d927ef0434396_rw_1200.jpg?h=2aaf1cde212f8103df4b163290dd8f8f)
![](https://cdn.myportfolio.com/118fe971e56b9521aeb533931bd0126e/f30ae77d6711acb4d53faed4_rw_1200.jpg?h=b3b533c14c396a4a80d7cc9567d947b1)
![](https://cdn.myportfolio.com/118fe971e56b9521aeb533931bd0126e/ecd22066001c547fdce8c645_rw_1200.jpg?h=4edecb3179fbce8b018bf1385cee81ff)